gender in design
Gender in Design

An Overview






design, gender performance, identity, other, willful, culture, gender


This issue of CUBIC Journal continues exploring what we find an extremely important and complex topic. We sought diverse contributions from a wide range of design sectors and aimed at presenting contributions that reposition design and design research through considering gender dynamics. And just like the conference, the journal issue call for papers was named to reflect how the smallest aspects in design have the greatest influence and are often side-lined by ignorance, oversight, or intention (‘The GREAT small’). We added three overlapping and often complimentary concepts to express our interest in the ‘Other’, i.e. the ‘Different’ and the ‘Willful’ (sic).

How to Cite

Wirman, H., & Brandes, U. (2020). Gender in Design: An Overview. Cubic Journal, 2(2), 4–13.



Author Biographies

Hanna Wirman, Hong Kong Polytechnic University

Dr. Hanna Wirman is assistant professor at the Hong Kong Polytechnic University’s School of Design where she teaches Game Design and Social Design. Her research focuses on marginal game audiences, gender and on players’ participation in game creation before and after release. Her game designs range from design for children with special needs to games for orangutans. Hanna’s current research is in Chinese gaming, Mahjong, as well as all-female eSports and game arcades in Hong Kong. Hanna served as the first President of Chinese DiGRA and currently as the Vice President of DiGRA.

Uta Brandes, international Gender Design Network (iDGN)

Dr. Uta Brandes is an author and frequent visiting lecturer at German and international universities (e.g. Switzerland, Japan, Hong Kong, China, Taiwan, the USA, Egypt, and Australia). Until mid-2015 she was Professor for Gender & Design and Design Research at the Koeln International School of Design, University of Technology, Arts and Science, Cologne. She is co-initiator and chairperson of the international Gender Design Network / iGDN, and cofounder of the Deutsche Gesellschaft für Designtheorie und-forschung (German Association of Design Theory and Design Research). Together with Michael Erlhoff she runs “be design”, consulting with institutions and companies on design-related issues.


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